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Shopping for swimwear is no easy feat. At Seafolly, we know you’re not just a number or a size. We know it’s about your shape, your style and what you do in our swim. Fit is a feeling! Feel for yourself. With a range of fits; petite & playful, figure flattering & free, curvy & confident and slimming & supported you can wear your swim with confidence on and off the sand. Whether you are looking to reveal or conceal, the Seafolly coverage spectrum has you covered (or uncovered). We’re Australia’s leader in swimwear, born and worn since 1975. We believe great fit is a feeling; it frees you to do more and be more, in swimwear and cover-ups made to last and love. Our design inspiration comes from our active, carefree Australian beach culture. Every piece is fitted and tested on real women and it shows. Seafolly’s product quality is at the heart of what makes us different. Since 1975, Seafolly has been at the epicenter of Australian beach lifestyle and has quickly become one of the most recognized swimwear and beach lifestyle brands world-wide. Inspired by endless summer days, the Seafolly collection of women's and girl's swimwear, cover ups, activewear eyewear and accessories radiate the warmth of the Australian beach lifestyle. Soak in light-filled days with prints and colors that illuminate the skin. Glow in new Seafolly swimwear in the mid-summer noon or beat the heat in our water-loving active pieces. It's time to tip toward the sun. It's time to shine in Seafolly. Seafolly is proud to be a member of the ethical trading initiative (etc).







