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Locks in moisture and helps prevent dry skin. The Aveeno brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier helps prevent and protect dry skin. Oat: Oatmeal baths have long been recommended for people with a variety of sensitive skin conditions. That’s because the special properties of oat give it an enhanced ability to absorb moisture and relieve dry, itchy, irritated skin. In 1945, the founders of the Active Naturals Brand developed a special milling process to create colloidal oatmeal. This finely ground oat locks in moisture and retains the soothing effects of the whole oat grain, relieving dry or irritated skin. Colloidal Oatmeal: Active Naturals Colloidal Oatmeal can serve as a skin protectant. It has the ability to attract moisture to the skin and to form a protective barrier. From humble beginnings in 1945, the story of the Aveeno Brand has been one of discovery. By unlocking nature’s powers through scientific advances, they have discovered ways to nurture and transform skin and hair to an enhanced state of natural health and beauty. Intensely moisturize your skin with Aveeno Sheer Hydration Daily Moisturizing Lotion. This ultra-sheer dry skin lotion absorbs in seconds, for a fresh, lightweight feel you'll want to use year-round. Made with soothing oat, its unique formula is fragrance-free and provides 24 hours of moisture for beautiful, healthier-looking skin. From the dermatologist-recommended brand for over 65 years, Aveeno uses the goodness of nature and the power of science to keep your skin looking and feeling healthy and balanced. By Aveeno For external use only. Keep out of reach of children. If swallowed, get medical help or contact a Poison Control Center right away.Water, dicaprylyl ether, glycerin, caprylic/capric triglyceride, stearic acid, avena sativa (oat) kernel flour, cetyl alcohol, cetearyl alcohol, phenoxyethanol, dimethicone, caprylyl glycol, carbomer, ceteareth-20, sodium hydroxide, chlorphenesin, sodium citrate, citric acidApply AVEENO® Daily Moisturizing Lotion Sheer Hydration after you shower or bath to leave your skin hydrated all day. Questions? 866-428-3366; Outside US, dial collect 215-273-8755 www.aveeno.com







