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650mg Calcium per chew (50% Daily Value) Aside from building strong bones, your body needs calcium to handle other important tasks: to move muscles, send messages through the nervous system, help release hormones and enzymes, and circulate blood*. Your body can't make calcium, so it absorbs it from your diet and from supplements, then stores it. From childhood through your teen years, you build up your calcium stores until you reach your peak bone mass; you then stop increasing your calcium stores and start maintaining them. That's why getting calcium early on and throughout your life is so important. 12.5mcg (500 IU) Vitamin D3 (63% Daily Value) Before calcium can do its job, it has to be absorbed by your body - and that's where vitamin D comes in. Vitamin D regulates calcium absorption in the body, maintains calcium and phosphate levels, and promotes bone growth*. Your body produces vitamin D when your bare skin is exposed to sunshine - specifically ultraviolet B rays - making vitamin D known as 'The Sunshine Vitamin'. While sunshine and a healthy diet are key to vitamin D, getting enough isn't easy. Some reasons include spending more time indoors and wearing sunscreen that blocks UVB rays 40mcg of Vitamin K (33% Daily Value) Vitamin K plays an important role in bone health. Vitamin K partners with vitamin D to boost calcium absorption, affect calcium balance and increase bone mineral density - helping your body absorb osteocalcin*, a protein that studies show may be essential for protecting bones from fractures. Note: If you're on blood-thinning medications, be sure to talk to your doctor before taking Viactiv Calcium plus D. Your bones absorb more calcium between the ages of 9 and 18 than during any other period in your life, which is then 'deposited' in your bones. The more calcium you store during your teens, the greater your peak bone mass is as an adult. Up to 90% of a teen girl's bone mass is achieved by the age of 18. Once you reach peak bone mass, your body starts to 'withdraw' more calcium than you deposit, which can weaken your bones over time. 86% of teen girls don't get enough calcium in their diet, according to a 2010 study published in The Journal of Nutrition. When you're eating for two, you're eating to support your health, and your baby's development. To do both, you need to make sure you're getting enough nutrients, vitamins and minerals from your diet — including calcium. For pregnant and lactating adult women, the recommended amount of calcium is 1,300 mg a day. If you don't get enough calcium in your diet, your baby will actually draw it from your teeth and bones to build their own teeth and bones, as well as develop their circulatory, muscular and nervous systems - the same systems you need calcium to support. Continuing to lose calcium, and over time your bones can weaken, which can increase your risk of osteoporosis. Osteoporosis, which means 'porous bone,' is a disease in which bones have lost density, making them weaker and more likely to break. If not prevented or if left untreated, osteoporosis can progress silently and painlessly until a bone breaks. According to the National Osteoporosis Foundation: 80% of the estimated 10 million Americans with osteoporosis are women. As women reach menopause, the chance of developing osteoporosis increases because of the sharp drop in estrogen, which can cause bone loss. Adequate calcium and vitamin D as part of a healthy diet - along with physical activity - may reduce the risk of osteoporosis in later life*. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. VIACTIV Calcium Plus D, Soft Chews, Milk Chocolate 100 ea Tamper evident: Do not use if seal under cap is missing or broken. Keep out of reach of children. Use as directed. Store at room temperature.*These dements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.Serving Size 1 Chew: Calories 15; Total Carbohydrate 2 g (1% *Daily Value) (Total Sugars 1 g** [Includes 1 g Added Sugars 2% Daily Value*]); Vitamin D 12.5 mcg (500 IU) (63%* Daily Value); Vitamin K 40 mcg (33%* Daily Value); Calcium 650 mg (50%* Daily Value); Sodium 10 mg (0%* Daily Value); Calcium Carbonate; Corn Syrup; Sugar; Hydrogenated Coconut Oil; Cocoa Powder (Processed with Alkali); Non-Fat Dry Milk Powder; Corn Syrup Solids; Glycerine; Contains 2% Or Less of Cornstarch, Salt, Soy Lecithin, Natural And Artificial Flavors, Cholecalciferol (Vitamin D3), Phylloquinone (Vitamin K1). Contains: Milk and Soy. +Percent Daily Values Are Based On a 2,000 Calorie Diet; **Daily Value Not EstablishedTake one chew up to two times daily, with meals for optimal absorption, or as recommended by your doctor. Chew thoroughly before swallowing. Contains Vitamin K- Ask a doctor before use if you are taking a blood-thinning medicine (anticoagulant).Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.







