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- Gently lifts and curls. - Dramatic wide-eyed look. Makeup Tip: - Hit your curler with a blast of heat from a blow dryer and put the spotlight on your eyes. This eyelash curler gently lifts and curls lashes for a dramatic, wide-eyed look. Position curler pad near base of upper lashes. Slowly squeeze finger loops to close curler. Hold gently but firmly for 15 seconds - do not pull or tug. Slowly release finger loops to open curler. Always curl your lashes before applying your favorite Maybelline new york mascara for that extra boost of curl.


